If there is one persistent and legitimate criticism about workout and diet programs which I hear again and again, it is that it doesn’t seem like the people who created the thing are grounded in reality. Basically, users feel like even though they were marketed to directly, they weren’t included in the actual workout itself.
These programs are often not possible for beginners. Additionally they seem to often have nothing to say to the individual. If I am starting a journey to lose weight and get in better shape, I would love to feel as though victory is possible and one of the ways is to feel like I am being included in the process. That is a key intangible found in P90X. There is a very strong sense of community.
You will never create that from a marketing perspective without showing you actually care about each person as individual in an authentic way. Now I know you are probably thinking that this simply isn’t possible when you are creating a system that will be used by too many different people to count. You would be right. Yet it is the marketer who makes the effort to get there that actually will pull in the best word of mouth. If that effort is effective in making the weight loss system work, than all the better.
With Michael Thurmond Weight Loss Program, Provida the company behind the creation, took great care in trying to individualize their weight loss theories. This is what is embodied in the weight loss blueprint that you might have heard about.
The first thing you’ll notice when you get your Michael Thurmond Weight Loss Program is that you are very accountable to complete certain activities or the program falls apart. This is a different approach than P90X but the reality is initiations which actually have utility in the program are often homeruns. While they do also exclude the fact that the 6 Week Body Makeover forces you to sit down and give very detailed information about yourself and your weight loss history, means that the program works in a customized way for you. This level of preparation is unique in the marketplace. Although it isn’t universally popular, the people who do it, are generally reporting good results.
The blueprint is a practical way to make the program more personal to the user as well as an essential tool to get outcomes that people want.
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