The Lowdown on the Rise of Green Tea and Other Tea Beverages

Thanks to online tea merchants like ScentbySpirit.com, this new
trend of going green (tea that is) is able to help people tap
into the varied potential benefits. Thanks to Starbucks and
Folgers, the average American may enjoy a latte or cup of coffee
each morning, but more and more folks are also reaching for a
good cup of tea just about any time of the day or night. We’re
not just talking about tea and crumpets anymore. The recent rise
in “Red Hatter” clubs, tea houses and all new tea bars like
Cambridge’s growing TeaLuxe franchise has set the world tea
market on fire. For the first time, people across the United
States can enjoy quality loose leaf teas and their potential
health benefits at reasonable prices.

According to a 1999 article in the American Journal of Clinical
Nutrition, “when compared to a placebo and caffeine, green tea
extract consumption produced a significant 4% increase in
24-hour energy expenditure. If you consume 2,000 calories per
day and don’t gain or lose weight (you’re in energy balance), an
increase of 4% would translate roughly into an 80-calorie daily
difference. Over a year, this could result in 89 pounds of
weight loss.” Thanks to online tea merchants like
ScentbySpirit.com, this new trend of going green (tea that is)
is able to help people tap into this, and other potential
benefits.

What you may feel safe purchasing from a grocery store shelf or
your local latte stand may not contain the key ingredients of
green tea you are looking for. Most mass production tea is made
with lower quality tea. “If you are going to fuel your body, do
it with the best possible tea products,” explains
ScentbySpirit.com founder, Rachel Johnston. “The bottom line is
your body will thank you in the long run.”

The ScentbySpirit.com tea line includes green, white, black,
flavored, rooibos herbal, fruit teas, as well as many organic
and fair trade teas. Their Tea Starter Pack includes all the
beginning essentials for brewing loose leaf teas in a snap.
Rachel states: “It was really important to us that we not only
offer products that enhance well being through teas and scents,
but that we made them to fit a variety of budgets and needs of a
wide consumer base. We are so thrilled that so many people are
able to explore the world of fine teas and scents in a friendly
environment. Where they can ask questions and learn more about
the balance of mind, body and spirit.”

When asked whether the huge expansion of teas and now the advent
of the Green Tea Frappuccino® by coffee megalith Starbucks makes
her nervous, Johnston responded, “As far as we’re concerned, the
more awareness of tea and the benefits it can offer, the better
for the market place at large. We are interested in educating
consumers as well as providing quality teas and scents.”

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